Keppler

About Ken Schmidt

One of the most in-demand business speakers and communications consultants in America, Ken Schmidt is the former director of communications for Harley-Davidson Motor Company. Schmidt’s expertise in corporate positioning and media relations played a pivotal role in one of the most celebrated turnarounds in corporate history. Now an independent consultant, he has specialized in marketing and branding issues for such corporate powerhouses as Coca-Cola and IBM.

An avid motorcyclist, Ken Schmidt discusses in his motivational speeches his struggle to restore Harley-Davidson’s image and re-ignite consumer demand for its motorcycles. He details how successful corporate cultures must maintain relationships with veteran customers and innovatively pursue new ones.

What you will learn from Ken Schmidt:

• How to effectively market your brand to reach into the hearts of your customers.
• How your organization can determine ways to go above and beyond to stand out from the competition.
• The importance of making a powerful statement each and every time you connect with a customer.

Ken Schmidt's Speech Topic(s)

• Make Some Noise
  Ken Schmidt's business keynote speech is a fascinating story of how businesses of any size and scope can - by focusing on understanding and harnessing the most basic drivers of human behavior - improve their competitiveness in even the most difficult marketing environments. The road to building a fanatically vocal customer base, creating a passionately loyal corporate culture, and developing leaders who inspire and motivate starts here. And it takes you to places you've never imagined.