Ken Schmidt believes that corporate behavior drives customer loyalty more than strong advertising.
Ken Schmidt: How to Harness Customer Feedback to Dominate the Marketplace
Marketing Guru Ken Schmidt on Creating Gut Level Consumer Demand
Ken Schmidt On Developing Lasting Customer Relationships
Branding Expert Ken Schmidt on Competing on Personality
A Real People Profile: Branding Strategist Ken Schmidt
Brand Visionary Ken Schmidt: How Banks Can Build Better Customer Loyalty
Ken Schmidt Talks to Meeting Planners About Revitalizing Corporate Culture