The marketing visionary responsible for transforming Starbucks and Whole Foods into iconic global brands reveals how to convert consumers into loyal customers.
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John Moore shares actionable business advice from his experience propelling two of the world’s most recognized brands into the stratosphere.
John believes passion and a sense of purpose fuel successful brand messages. And he should know, having played an instrumental role in the marketing that transformed Starbucks into a global icon and as director of national marketing for grocery powerhouse Whole Foods Market.
Sought out by the likes of USA Today, Kraft and Procter & Gamble, John is the branding authority who helps companies achieve desired growth through marketing strategies designed to get people to fall in love with your brand.
He’s also authored of a trio of books, including The Passion Conversation: Understanding, Sparking, and Sustaining Word of Mouth Marketing.
A talented storyteller, on stage John paints a memorable picture of the do’s and don’ts of effective branding and provides a blueprint for how to thoughtfully—and exceptionally—position your product, service or experience into an increasingly competitive marketplace.
Branding Expert and Marketing Mastermind from Starbucks and Whole Foods
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